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ADVOCATE FINANCIAL Life & Health Brokerage is Hiring a Digital Marketer Near Fort Wayne, IN
Job Summary:
We are seeking a dynamic Digital Marketer to develop, implement and monitor Advocate's marketing strategies through various digital channels that will enhance our agent recruitment efforts, agent experience, and our branding/advertising. This role requires a blend of expertise in digital marketing strategies across various platforms, including email, social media, SEO, and innovative digital channels. Support and training specific to the industry will be robustly provided. A background in digital is what we are seeking.
Responsibilities:
- Email Marketing: Design and implement email marketing campaigns to engage potential and existing agents, track performance, and optimize based on metrics.
- Social Media Marketing: Manage and grow AF’s presence on social media platforms including Facebook, Instagram, LinkedIn, Twitter, and additional channels as needed.
- Content Marketing: Generate, edit, publish, and share engaging content daily (e.g., original text, photos, videos, webinar marketing, filming and news).
- Agent Recruitment and Retention: Develop and execute digital campaigns aimed at recruiting new insurance agents and retaining existing ones. Utilize analytics to identify effective recruitment channels and optimize strategies.
- Training Development: Create and manage digital training content for agents, ensuring materials are up-to-date, engaging, and accessible via multiple digital platforms.
- SEO & Webpage: Optimize content and websites for search engines to improve visibility and attract quality leads. Monitor SEO performance and make adjustments as needed.
- Text Message Marketing: Develop SMS marketing strategies to reach agents with timely updates and opportunities.
- Innovate: Explore and integrate new digital marketing technologies and platforms to stay ahead of industry trends and reach a broader audience.
- Analytics and Reporting: Regularly analyze the effectiveness of all digital marketing efforts, report on results, and refine strategies based on data-driven insights.
- Client Experience and Branding: Optimize customer experience/engagement, as measured via client survey’s and Net Promotor Score, and ensure brand consistency.
Requirements:
- Bachelor's degree in Marketing or related fiel
- Proven experience in digital marketing, with specific expertise in SEO, email marketing, and social media management.
- Strong analytical skills and experience with digital marketing tools and platforms.
- Excellent communication and interpersonal skills to effectively collaborate with teams and engage digital audiences.
- Creative, proactive, autonomous self driven thinker with the ability to develop innovative marketing strategies and problem-solve effectively.
Join our team and make an impact in the digital space! We offer competitive compensation packages ($55K $5k annual bonus; 3% matching 401 (k)) and opportunities for professional growth. Apply now to be part of the Advocate team!
Job Type: Full-time
Pay: $50,000.00 - $55,000.00 per year
Benefits:
- 401(k) matching
- Flexible schedule
- Paid time off
- Professional development assistance
Schedule:
- 8 hour shift
- Monday to Friday
- No weekends
Ability to Relocate:
- Fort Wayne, IN 46825: Relocate before starting work (Required)
Work Location: In person
Job Summary
Full Time
$70k-88k (estimate)
05/08/2024
09/03/2024
The job skills required for Digital Marketer include Digital Marketing, Email Marketing, Content Marketing, Analytical Skills, etc. Having related job skills and expertise will give you an advantage when applying to be a Digital Marketer. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Digital Marketer. Select any job title you are interested in and start to search job requirements.
The following is the career advancement route for Digital Marketer positions, which can be used as a reference in future career path planning. As a Digital Marketer, it can be promoted into senior positions as a Digital Marketing Analyst III that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Digital Marketer. You can explore the career advancement for a Digital Marketer below and select your interested title to get hiring information.
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Step 1: Understand the job description and responsibilities of an Accountant.
Quotes from people on Digital Marketer job description and responsibilities
Designing and overseeing all aspects of our digital marketing department including our marketing database, email, and display advertising campaigns.
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Developing and monitoring campaign budgets.
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Planning and managing our social media platforms.
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Digital Marketers may also help to manage customer relationships across the digital channels named above, communicating with customers to anticipate their needs and expectations.
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Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.
Career tips from people on Digital Marketer jobs
Learn from Digital Marketing Brands and Entrepreneurs.
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Become a Member of a Professional Body.
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Stay Up to Date on the State of Digital Marketing.
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Learn Digital Marketing Essentials.
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Build Social Media Marketing Skills.
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Step 3: View the best colleges and universities for Digital Marketer.
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